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David Zwirner

Digital Content Assistant

Marketing-Digital Media – New York, New York
Department Marketing-Digital Media
Employment Type Full time

David Zwirner seeks a full-time Digital Content Assistant to create and manage marketing content for digital platforms including the gallery’s social media, emails, website, Viewing Room and third party partners. This position reports to the Digital Content Director and works closely with the Director of Digital and Marketing Project Manager. Success in this integral, cross-departmental role requires experience in and enthusiasm for social and digital platforms, understanding of basic best practices of each channel, a highly organized and collaborative approach to content creation and campaign management, as well as a passion for excellence.

Primary responsibilities include:

  • Manage and coordinate all David Zwirner social media channels including but not limited to Facebook, Twitter, Instagram, Weibo and WeChat.
  • Alongside Marketing team, manage and coordinate content for e-blasts and third party partners (i.e. advertisers, distributors, Artsy, Artnet, etc.) and Viewing Room.
  • Partner with Marketing Project Manager to coordinate the digital content channels (e-blasts, Viewing Room and third party partners) within the larger, multi-channel marketing calendar.
  • Create and maintain a stand-alone social media content calendar, leveraging the master marketing content calendar as well as social media best practices.
  • Distribute social content calendar and communicate updates to relevant stakeholders.
  • Work with Marketing and Sales to create, write, coordinate and send David Zwirner Gallery e-blasts to appropriately segmented email groups.
  • Work closely with the Photo and Research departments to coordinate approved assets for use in digital campaigns and initiatives.
  • Provide marketing copy as needed for Wikipedia, YouTube blurbs and other digital outlets
  • Create and distribute campaign reporting and insights including formal campaign and/or monthly recaps for relevant stakeholders.

Requirements:

  • BA (Art History, Administration, Studio Arts preferred)
  • 2-3 years related working experience
  • Past experience managing content for multiple channels, including web, social media and e-blasts and their related production and tracking tools
  • Strong communication skills especially reaching out internally to coordinate content from multiple departments
  • Excellent writing/editing/judgment skills
  • An understanding of analytics and campaign measuring tools
  • Detail-oriented and deadline driven, with strong organizational and time management skills
  • Ability to multi-task and communicate effectively with different levels of the organization
  • Knowledge of Adobe Photoshop, HTML and CSS preferred

Position hours are Monday-Friday, 10am to 6pm. Candidate will occasionally need to work additional hours. Only qualified candidates will be contacted. Absolutely no calls or walk-ins please.

David Zwirner is an Equal Opportunity Employer.

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  • Location
    New York, New York
  • Department
    Marketing-Digital Media
  • Employment Type
    Full time
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